A GSDU Course ยท 4 Episodes
Stop Telling.
Start Asking.
Nobody wants to be told anything anymore. Everything they need is already in their pocket. What they want is to be asked a good question โ and then actually listened to. Learn to do that and you become rare.
Enroll Now โ $49One-Time Payment ยท Lifetime Access
The Real Problem
You Are Being Tuned Out
The average adult attention span is now under seven seconds. A goldfish does better. So when you explain, pitch, present or persuade, most of it never lands โ not because your case is weak, but because nobody needs to be told anything anymore.
Meanwhile the person across from you is waiting for something almost nobody gives them: a real question, followed by silence. Master Business Coach Dan Creed has spent a career watching what happens in that silence. People tell you extraordinary things. They tell you exactly what they need. They tell you, in effect, how to sell them.
This course is the system for getting into that silence on purpose โ and knowing what to do once you are there.
The Curriculum
Sixteen Rules, Four Episodes
Episode One
Ask, Don't Tell โ Rules 1 to 4
Why questioning is a deliberate strategy, not a courtesy. Pay attention. The questioner has control. Shut up and listen. And the 10/90 Rule โ you talk a tenth of the time, they talk the rest.
Episode Two
Holding Your Tongue โ Rules 5 to 10
Never interrupt โ and the one exception. Pick your battles. Take lots of notes, and ask permission first. Why pouncing on the first opportunity costs you every other one underneath it.
Episode Three
Don't Judge, Give Back โ Rules 11 to 16
Why you must never become your opponent's conscience or their bookkeeper. Gratitude, admiration and approval โ and how to turn a page of notes into a needs, issues and opportunities list.
Episode Four
You Told Me โ Closing by Listening
The phrase you have to earn, the one-for-one close, and the two small questions that surface everything they forgot to tell you. Done properly, the close stops being the frightening part.
Plus
Knowledge Checks & Downloads
A knowledge check after every episode, plus three printable companion resources you can keep beside you in a live conversation.
Your Instructor
Master Business Coach Dan Creed
Master Business Coach Dan Creed has spent nearly two decades coaching business owners and leaders, and built a seven-figure coaching practice himself without ever giving an elevator pitch. He is also Dean of GSDU.
His position on selling is unusual and, once you hear it, hard to argue with: the pitch is the problem. People can smell one coming, and it puts their guard up before you have said anything worth hearing. Replace it with a genuinely good conversation and the resistance never appears.
This course is the questioning half of that system โ the part that works whether you are closing a deal, asking for a raise, buying a car, sitting with your child's teacher, or trying to understand what your own team actually needs.
19 Years Coaching ยท Seven-Figure Practice ยท Dean of GSDU
What's Included
Everything You Take With You
Four Full Episodes
All 16 Rules of Questioning, taught in order, with the stories and the exact words to use. Watch at your own pace, revisit whenever a big conversation is coming.
The 16 Rules Cheat Sheet
Every rule on one printable reference, grouped into the posture, the discipline and the generosity. Keep it in your notebook and read it in the car before you walk in.
The Live Worksheet
The needs, issues and opportunities page you actually write on during the meeting โ plus the match-up grid that turns those notes into a close.
The Question Bank
Every script from the course, written out word for word โ opening, validating, refusing the argument, reviewing, and closing. Short enough to use under pressure.
Enrollment
One Course. One Price.
$49
One-Time Payment
Four episodes, four knowledge checks, three printable resources, and lifetime access. No subscription, no upsell, no renewal.
Enroll Now โ $49Before You Ask
Common Questions
Is this only for salespeople?
No. The rules work identically in a job interview, a supplier negotiation, a performance review, a parent-teacher meeting or a difficult conversation at home. If it involves another human deciding something, it applies.
How long does it take?
It is deliberately short โ four episodes you can finish in an afternoon. Everything in it is usable in the next conversation you have, not next quarter.
How is this different from a sales course?
Most sales training teaches you what to say. This teaches you what to ask, and then what to do in the silence afterwards. There is no pitch in it anywhere โ that is rather the point.
Do I need any other GSDU course first?
Not at all โ it stands completely on its own. If you want to go further afterwards, Negotiation 101: How to Negotiate Anything picks up once you are at the table, and Getting To Yes goes deeper on the psychology of small approvals.
How long do I have access?
Lifetime. Buy once, come back to it before every big conversation for as long as you like.
Last Thing
Ask. Then Shut Up and Listen.
Questions are the beginning and the ending of success at all levels. Sixteen rules, four episodes, and a conversation you can have tonight.
Enroll Now โ $49One-Time Payment ยท Lifetime Access
GSDU ยท Get Sh*t Done University ยท ยฉ 2026